There is power in a union

Partnership Marketing is increasingly being used to align like-minded brands with collaborative marketing to deliver reciprocal benefits including brand empathy, mutual advocacy and incremental customer acquisition channels.

Finding and securing partnerships with organisations that share Brand Values is key. Linchpin can help you source those partners, but our role is also to facilitate joint engagement and make sure the partnership works for both parties, and for the ultimate benefit of the customer.

Ways we can help include…

Partnership Sourcing

• Partnership Strategy Development

• Prospect Identification & Negotiation

• Contractual Consolidation

Partnership Execution

• Customer Incentivisation

• Customer Benefits Programmes

• Affinity Marketing Solutions

Partnership review

• Partnership Auditing

• Collaborative Marketing Reviews

• Customer Impact Studies

If Partnership Marketing is on your agenda, your first collaboration should be with us.